Marketing Specialist
Zeller
Marketing & Communications
Melbourne, VIC, Australia
Posted on Jan 14, 2025
About Zeller
At Zeller, we’re champions for businesses of all sizes, and proud to be a fast-growing Australian scale-up taking on the ambitious goal of reimagining business banking and payments.
We believe in a level playing field, where all businesses benefit from access to smarter payments and financial services solutions that accelerate their cash flow, help them get paid faster, and give them a better understanding of their finances. So we’re hard at work building the tools to make it happen.
Zeller is growing fast, backed by leading VCs, and brings together a global team of passionate payment and tech industry professionals. With an exciting roadmap of innovative new products under development, we are building a high performing team to take on the outdated banking solutions. If you are passionate about innovation, thrive in fast-paced environments, embrace a challenge, hate bureaucracy, and can’t think of anything more exciting than disrupting the status-quo, then read on to learn more.
Zeller is searching for an exceptional, hands-on Marketing Specialist to drive growth and adoption of Zeller’s payment and financial products. You will will work across a wide range of interesting projects, campaigns and channels to help grow Zeller’s customer base, and accelerate product adoption
Through your deep understanding of Zeller’s merchants, combined with hands-on skills in marketing, you'll execute exciting campaigns, build resources and content, and deploy promotions and initiatives. You’ll have a growth mindset, regularly measuring the effectiveness of your work and optimising to improve the outcomes over time. You’ll work alongside a team of skilled marketers and subject matter experts, and collaborate cross-functionally with various teams across the business including Sales, Product, Finance, and Creative.
This is a hands-on role, and an exciting opportunity for a junior-intermediate marketer who is looking to take on more projects and own campaigns from strategy to execution in an exciting, varied and fast-paced environment.
In this role you will
- Manage all email marketing campaigns to both customers and prospects.
- Be responsible for growing Zeller's customer email database.
- Manage Zeller’s presence at events and trade shows, as well as helping to manage Zeller-hosted events.
- Support sales teams with lead-generation marketing and nurture campaigns.
- Execute effective partner marketing campaigns, working with partners to win customers and drive product adoption.
- Partner with designers and marketers to build sales-enablement collateral and marketing activity.
- Track campaign performance and optimise through continuous testing.
- Become well-versed in Zeller’s product value proposition, tone of voice and brand, as well as business owners’ key pain points.
To thrive in this role you will need
- 2+ years marketing experience (B2B and / or SaaS experience strongly preferred)
- Experience with mar-tech tools, including email marketing and CRM (Hubspot)
- Experience with demand generation and sales support
- Excellent communication skills
- A strong understanding of marketing tactics
- Competency in writing marketing copy
- Substantial project and time management skills — you can manage multiple projects and competing priorities at once
- Agile, ambitious, and motivated to be the best at everything you do
- Tertiary education, or relevant equivalent experience.
How we work
Our team thrives on the energy of being together. While technology connects us virtually, we love the in-person collaboration and spend majority of our work week at our spacious (and fully stocked with snacks) Melbourne CBD office.
Like the rest of the team, you’ll benefit from
A competitive salary package, including equity from an early stage;
A balanced, progressive, and supportive work environment;
Excellent parental leave and other leave entitlements;
A fantastic office environment;
Endless learning and development opportunities;
Plenty of fun and social opportunities - we love to come together as a team;
An ability to influence and shape the future of Zeller as our company scales both domestically and globally;
Being part of one of Australia’s most exciting scale-ups.
At Zeller, we are looking for passionate people with drive and integrity. You are encouraged to apply even if your experience doesn’t exactly match this job description.