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Digital Marketing Analyst (Digital Marketing Team)

SEMrush

SEMrush

Marketing & Communications, IT
Barcelona, Spain
Posted on Feb 23, 2026

Hi there!

We are Semrush, a global Tech company developing our own product – a platform for digital marketers.

Are you ready to be a part of it? This is your chance! We’re hiring for Digital Marketing Analyst (Digital Marketing Team).

Tasks in the role

  • Dig into the day-to-day performance of our email marketing and paid traffic channels, helping the team spot trends, flag opportunities, and build clear narratives around what's working and what's not.
  • Support the creation and maintenance of dashboards and reports to track key marketing KPIs and make performance easy to understand across the team.
  • Help monitor campaign performance across channels — including search, display, video, and email (mass and automated) — and contribute to budget and strategy conversations with data to back them up.
  • Use SQL and Google Sheets to pull and organize data, answer marketing questions, and keep reporting up to date.
  • Collaborate with the Paid Traffic and Email Marketing teams to understand business goals and translate them into clear, actionable insights.
  • Monitor, plan and learn about marketing incrementality experiments to prove the efficiency and effectiveness of ongoing and new initiatives.
  • Collaborate with cross-functional teams to understand business objectives and translate them into data-driven strategies.​
  • Stay updated with industry trends and best practices in digital marketing analytics to continually enhance analytical approaches.

Goals and Expectations

  • Build a strong understanding of how our marketing channels perform and how they contribute to business growth.
  • Help improve marketing ROI by identifying what's driving results and flagging what needs attention.
  • Grow into a confident data storyteller — someone who can translate numbers into clear narratives for marketing stakeholders.
  • Contribute to reports and dashboards that the broader Digital Marketing team relies on to make decisions.

Who we are looking for

  • 3+ years of experience in digital marketing, whether in paid traffic, email marketing, or a similar hands-on marketing role.
  • A good understanding of core marketing metrics and the business problems that come up day-to-day in growth-focused teams.
  • Proven track record of analyzing and optimizing programs across various digital marketing channels.​
  • Comfortable working with data — some experience with SQL or Google Sheets is a plus, even if you're still developing these skills.
  • Familiarity with paid channels (search, display, video) and/or email marketing platforms.
  • Curious, proactive, and eager to learn — you don't need to know everything about attribution or analytics on day one, but you should be excited to grow in that direction.

Not Required, but a Plus

  • Demonstrated experience with SQL and Looker Studio.​
  • Knowledge of attribution models and experience in implementing them to assess marketing effectiveness.​
  • Experience with testing methodologies to measure the impact of marketing actions.

#LI-Hybrid

We will try to create all the right conditions for you to work and rest comfortably

  • Flexible working hours

  • Unlimited PTO

  • Flexi Benefit for your hobby

  • Employee Support Program

  • Loss of family member financial aid

  • Employee Resource Groups

  • Meals, snacks, and drinks at the office

  • Corporate events

  • Teambuilding

  • Training, courses, conferences

A little more about our company

Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, pay-per-click, content, social media and competitive research campaigns and get measurable results from online marketing.

We've been developing our product for 17 years and have been awarded G2's Top 100 Software Products, Global and US Search Awards 2021, Great Place to Work Certification, Deloitte Technology Fast 500 and many more. In March 2021 Semrush went public and started trading on the NYSE with the SEMR ticker.

10,000,000+ users in America, Europe, Asia, and Australia have already tried Semrush, and over 1,700 people around the world are working on its development. The Semrush team is constantly growing.

Our Diversity, Equity, and Inclusion commitments

Semrush is an equal opportunity employer. Building a better future for marketers around the world unites people from all backgrounds. Even if you feel that you don’t 100% match all requirements, don’t be discouraged to apply! We are committed to ensure that everyone feels a sense of belonging in the workplace.
We do not discriminate based upon race, religion, creed, color, national origin, sex, pregnancy, sexual orientation, gender identity, gender expression, age, ancestry, physical or mental disability, or medical condition including medical characteristics, genetic identity, marital status, military service, or any other classification protected by applicable local, state or federal laws.

Our new colleague, we are waiting for you!

Mahmoud Aly

Talent Acquisition Partner

At Semrush, we take a serious and comprehensive approach to hiring new people. We welcome those who are professionals in their field and passionate about their work to join our team.

A “five-minute interview” or “get a job in three clicks” approach is not the way we work.

During the interview, we ask candidates to talk about themselves and their background in detail. We try to discover the most important aspects about the way someone works and their personality before a job offer is made.

Up to 3 days

Once the resume is received it will be reviewed by a member of the Talent Acquisition team. We try to provide feedback within three working days.

Flexible approach for an interview format

We’re flexible and open for both online interviews and personal meetings at the offices. Choose the option that’s most suitable for you!

In order for the online meetings to be productive, we suggest following these tips to make sure you are set up well:

  • Join the interview from a laptop or desktop computer (not a smartphone). You may need to print something or present your screen during the interview.
  • Please turn on your camera. Visual communication is especially important for us.
  • Choose a quiet place to talk. Attending an interview from the street is not a good idea.
  • Keep your phone at hand in case there are technical issues that mean we have to continue the interview by direct call.
Good luck!

Marketing

The Marketing team does much more than just promote and advertise Semrush products. They also inspire marketers around the world with their work.

Colleagues from this team are responsible for establishing marketing strategies and conducting market target audience research. They work with content, create and implement advertising campaigns through multiple promotion channels. The team is also closely involved with the Development, Design, Customer Success, and Sales teams. Web content, newsletters, banners, references in the media–all this is created by our Marketing experts.

The Marketing team is truly international and dispersed across the globe. But despite the differences in locations and time zones, our teams work tirelessly together on their common goal: to support one billion marketers in achieving their goals. Can we do it? Certainly!